Why NYTimes.com is growing so well

Here’s a little bonus tip (since I normally just post once a day here). It’s a video interview I just spotted by Beet.TV with NYTimes.com senior VP and general manager Vivian Schiller about why her website has seen such a dramatic growth in usage. Of course, the removal of TimesSelect, which put some premium content behind a pay wall, has a lot to do with it. But Schiller also cites some new forms of web content that are proving popular.